Marketing Books
Tips for Marketing your books
- Send Review Copies to all the journals and magazines that review books on your subject matter.
- Get Friends and colleagues--or anyone who likes your book to post a review on Amazon. Amazon is highly influential and the reviews matter.
- Create a web page for your book. Feature the title, encourage links, and place testimonials. Also, be sure to let people know where they can buy the book.
- Provide sample chapters from your book as free downloads. Take your best stuff and make a PDF file and offer it free.
- Start a blog. Encourage people to subscribe to it and be sure to add new and interesting content related to the book ideas. Give them value!
- Give copies away to the right people. Encourage them to pass it on.
Tips for Marketing your books at Events
- When you are speaking at an event or workshop, make sure the organizer knows you have published a book.
- Let them know you would like to sell your book at the event. Think about incorporating this into your agreement with them.
- Work with your contact to be sure your books are shipped to the event. Display the books if possible.
- While at the event, make yourself available for interviews at the event or through local media outlets.
- Host workshops and discussion groups during break out sessions
- Create a hand out to give to the audience. Be sure top include your name, book title, website and order information.
- Always bring some extra books. Offer free books when you think it makes sense.